Two things everyone should know about Michael Jordan: He is the greatest basketball player to have ever graced the court. And, he is an ostentatious prick. Two things you should know about his son, Marcus Jordan: He also plays basketball. And, is also a pretentious little shit.
In the latest display of Jordan snobbery, we find Marcus stirring up a raucous over at his new school, the University of Central Florida, all over brand names. As you can imagine Marcus has a propensity for Jordan Brand/Nike, so much so, that when he signed to UCF basketball, he made wearing Jordan’s a condition of his enrollment. The problem is that UCF have an apparel contract with Adidas and have ticked the boys over at the shoe giant off something proper with this Marcus Jordan stunt. At first, it appeared that Adidas would let this go, not to be drawn into the public limelight of this debate, effectively giving Nike free advertising. But in the latest twist of this story, it appears as though UCF may lose their contract with Adidas which expires in 2010. That would cost the University 1.9 million dollars, and to people who aren’t a part of Jordan’s family, that ain’t chump change.
Here’s Marcus ‘Pompous’ Jordan’s take on his commitment to the Jordan Brand
“It’s a level of importance with the Jordan Brand and my family,” he said. “It’s no disrespect to Adidas. I have a high level of respect for Adidas, but I’m going to be wearing Jordan shoes. I’m wearing the Adidas uniform and all my other UCF gear is Adidas, but the shoes are going to be Jordan Brand.”
So basically, Marcus is telling us that he’s going to perpetrate*, compromise the financial security of his university, and distinguish himself to a greater extent from his players. Awesome, hope you can ball kid. For any of you who are remotely feeling Marcus on this, know this, the kid has been getting his daddy to have Nike commision Marcus Jordan Player Edition sneakers since he was a freshman in high school. Talk about a runt.
* Boston circa 1997, perpetratin was a reference to rocking Adidas and Nike at the same time. Trust me, kids used to get dead arms for that.
Peep Marcus’s custom Player Edition Jordan’s after the jump…