Dance crazes are a dime a dozen, but never have I come across one with the sociological implications of the Ghanaian dance referred to as “Azonto”. Here’s a quick synopsis by Wiki:
The African dance form incorporates complex co-ordinates body movement and non-verbal communication in a rhythmic fashion in very few one-two timed steps. Just like most African dances, knee bending and hip movements are rudiments to dancing it. The dance has effectively evolved from a few rudimentary moves to embrace depictions of ironing,washing, driving, boxing, grooming, praying, swimming, and others.
Generally, the dance reflects the creativity and rich sense of humour of the Ghanaian people. The dance, which is usually performed with an accompanying smile, evolved from the combination of several local dance moves that originated from the southern-most part of Ghana during the early 2000s. The dance has evolved with the fast pace dance culture of modern West Africa. It is also true that before the dance became famous, youth in senior high schools of Ghana (especially Tema) had a similar but different way of doing the dance. A modification of that is what we see today. It involved a similar movement of the feet, hands, and hips and, at the end of every move, a gun shot was mimicked with the hand and, if possible, the mouth.
We are proudly working with our partners at Aspecks to showcase this documentary which takes an in depth on the ground look at a dance that is changing the way nations, culture and their peoples identify themselves. Press can apply for an advance media pass that includes a first hand glimpse of the film, send inquires to firstname.lastname@example.org.
My homie Nana-Kofi over at our affiliate ASPECKS told me about M3nsa a long time ago, they hooked up some t-shirts for his last solo album. M3nsa’s collobarative effort with Wanlov the Kubolor (love these monikers) has been aptly titled the Fokn Bois’. For those of you familiar with Pidgin, the lyrics will hit home, for those of you who struggle with your acoustic diversity, peep these lyrics off the track:
WOKE UP EARLY IN THE A.M
WOT R DEY SAYIN?
IS HE PRAYIN OR PLAYIN?
ME DIER AM GOIN NOT STAYIN
HABIBA IS DAT HOW U R?
WEN WE BENT OVER DID U C OUR SHUA?
SAW YOR BOTTOS IN THE AIR
COULDN’T HELP IT
SO WE STARED
Yes, they are in the shock the shit out of you (if you are Nigerian or Muslim especially) business. That’s why I’m lining up what has to be my most anticpated interview yet for ZIF, I may have to have my translator stand by, but I will assuredly explore these guys more, as you should as well. You can start by YouTubing the world’s “1st Pidgin Musical”, titled, Coz Ov Moni and the respective soundtrack. Peep their interview with ASPECKS about that project and a clip from the “musical” after the jump. It’s Fokn great!
My homies over at Aspecks are making moves with their campaign to improve this planet via one dope t-shirt at a time. This is the second time they have enlisted the services of UK Funky House group Jamm Tyme. It is not too often where a group can sponsor a track and keep the track themed to the extent that these guys did and still have it come out playable. For any other artists out there trying to steer their craft towards a greater community and greater good for that matter, holler at me, and I’ll link you with those British bastards (they’re good guys, I just like being able to say “British bastards”).
British street apparel line ASPECKS has branched off into sponsoring some creative projects of their own. This collaboration with London Funky House boys JammTyme is a great example of how a collaborative effort can serve well those that invest. Be sure to check out more JammTyme hotness and ASPECKS gear, they will be posting up some of my own musings soon, so if you want to catch the ‘Euro’ side of me, meet me across the pond.
Check out one of my favorite shirts [below] , I love those insinuating marketing tactics.
When zebras keep together as a big group, the pattern of each zebra’s stripes blends in with the stripes of the zebras around it. This is confusing to the lion, who sees a large, moving, striped mass instead of many individual zebras. The lion has trouble picking out any one zebra, and so it doesn’t have a very good plan of attack.
Taking a page out of the zebra manual, we’ve teamed up with British apparel line Aspecks! Aspecks is a unique company, focused on driving home a message that at times may seem hard to identify, but hell, complexity is what fuels the 21st century. We deem this partnership to be a major factor coverage wise, especially in the grime and drum and bass scene. Aspecks however is a clothing line at the end of the day, and we’re pumped about the opportunity to team up with an apparel company that we can relate to. Check out the Aspecks shop and their blog. The gear is showcased in the video below. Hopefully I can get a “Jake” discount code hooked up or something for the Zebreezy faithful. In the meantime, enjoy watching us bridge the transatlantic gap.